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Hale#23
Lyric Poster Campaign (2026)
ClientMecca Music, Hale
Date2026-08-31
Overall #Project #138
Services Rendered
Graphic / Layout DesignSocial Media
Project Description
Mecca Music and Hale approached me with their vision to create a lyric poster campaign for their timeless discography.
Project Summary:
Serving as the graphic designer and social media manager for this project, I developed a series of social media lyric posters, built around scenic Philippine landscapes and photography by Bram Asuncion, and designed layouts blending custom kinetic typography, Spotify-inspired media player overlays, and thematic color grading.
Design Concept:
Kinetic typography, Atmospheric landscape, Modern editorial, Immersive layout, Nostalgic aesthetic.
Project Assets